Word count: 300
Subject: ITS-836: Data Science and Big Data Analytics
Reference Book: Big Data Big Innovation: Enabling Competitive Differentiation through Business Analytics by Stubbs, Evan (ISBN: 978-1-118-72464-4) Publisher: Wiley
What are the benefits of doing a pilot program before a full-scale rollout of a new analytical methodology? Discuss this in the context of the mini case study.
Please NOTE:
1. Ph.D. quality submissions
2. Your ideas & your own words
3. Provide all the citations
4. APA format
