[ad_1]
Bass Pro Shops focus on outdoor products. They carry tens of thousands of items for fishing, camping, hunting, and other outdoor sports. Customers who step inside the store get a sense of the outdoors the moment they come in. Each store has décor that is customized to fit the store’s location or to meet the needs of customers. The retailer educates customers with in-store seminars and online videos about everything from how to set up a tent to how to bait a hook. Bass Pro positions itself as the place to go for outdoor products.
What type of specialty retailer is Bass Pro Shop?
Describe Bass Pro Shop’s retail positioning.
How does Bass Pro Shop use atmospherics to appeal to their target market?
Sample Solution
The post Bass Pro Shops appeared first on acestar tutors.
[ad_2]
Source link