Business plan

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Section 1: The Business Profile

11. Description of my business
12. Targeted market and customers
13. Growth trends in this business
14. Pricing

Section 2: The vision and the people

Describe convincingly that you are passionately committed to your new business and have the realism to make tough decisions.

21. Staff experience related to my intended business
22. Personal background and education credentials

Section 3: Communication

31. Communication channels (traditional)
32. Internet channels
33. Below the line.

Section 4: Organization

41. Business organization

Section 5: Premises,

51. Warehousing requirements
52. Future requirements

Section 6: Accounting and cash flow

61. Accounting
62. Cash flow planning
63. Analysis of costs
64. Internal controls

Section 7: Financing

Start-up capital

Loans?

Section 8: E-Commerce

81. E-Commerce plans
82. E-Commerce budgeting (GoogleAdwords, SEO etc)
83. E-Commerce competition

Section 9 – Operations

9.1. Purchasing and inventory controls

9.2. Training policies

9.3. The competition

9.4. How I plan to take advantage of competitors weak points?

Section 10: Marketing

10-1. Marketing plan

10-2. Advertising and promotion plans

Section 11: Growth program

11-1. Expansion

11-2. Handling major problems

Sample Solution

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