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You’ll be describing the threats to a company that you’ll be assigned to analyze using Michael Porter’s Five Forces model.
I. Provide a brief introduction to your assigned company (e.g. what is its business, in what market is it, how long has it been in business, etc.)
II. Apply each of Porter’s five forces to your assigned company, indicating the threat level (e.g. high, moderate or low) and why you have made this assessment.
III. Do NOT make recommendations for addressing these threats; only provide your assessment of the threats.
IV. Include a graphic of the Five Forces model that provides a bulleted synopsis of your assessment for each of the five forces.
The grading rubric provides a great deal of detail on the requirements and expectations for this paper. It can be viewed in the Canvas course shell.
Criteria for the paper:
I. Minimum of four (4) pages, to maximum (5) five pages (not including Porter Model illustration, title page, or reference page and any additional appendices).
Sample Solution
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