prepare and submit a paper on industrial research and development of r&d company.

Your assignment is to prepare and submit a paper on industrial research and development of r&d company. Innovation is the cornerstone of the R&D department within any firm and therefore plays a vital role in ensuring its productivity and profitability. As Sadakao (2009) points out, innovation is in fact, attracting additional attention as a means of overcoming the current global recession by enhancing competitiveness, which appears to offer a means of coping with the financial constraints of the recession. This trend is in line with the policies followed by Japanese companies, where slightly less than 70% of their R&D projects are designed to enhance competitiveness of the organization, with only 25% being directed towards the development of new business and 10% for the development of long term technological seeds. Sadakao (2009) also points out during a recession, R&D investment is generally constrained because there is a lack of capital available and therefore Government may play a more important role, just as the Obama administration is also implementing the Green deal program in the current recession, in order to promote innovation in the development of environmentally friendly energy programs.