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  1. Assessment
    Students are required to read carefully the case “Ambassador – Riches to Rags …… Is Competition the Culprit?” That is posted on the LMS.

Assessment Requirement:
Students are required to use the graph (where required) to:

  1. Appraise the reasons for success and failure of Ambassador Car in the Indian Automobile history and the role of market structure.
  2. Identify and differentiate the features of perfect and imperfect competitive markets with special focus on:
  1. Outline the factors responsible for Ambassador’s monopoly position in the market
  2. Discuss the role of economic liberalization in creating competitive market
  3. Assess the influence of competition, on price – output determination and on freedom of consumer’s choice

Your Terms of Reference:
As a GUIDE ONLY, this section outlines some of the aspects you may consider significant given the brief shown above. Your report should include:
I. Executive Summary
II. Introduction on the economic environment where Ambassador belongs to.
III. Body of proposal including definition of key terms (with citation) and relevance to the company.
IV. Address the theory of cost that will help the company in taking effective decisions and innovative solutions using incomplete data.
V. Conclusion
VI. References.

Sample Solution

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